Beauty Industry

Gaga’s Fame Fragrance Trailer Debuts

The dark and dramatic 34-second trailer features more than just the fragrance.

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By: Jamie Matusow

Editor-in-Chief

Lady Gaga’s Twitter Fans got a nice surprise this morning when they checked their feeds. The edgy fragrance trailer for the singer’s first fragrance Fame was posted. You can see it here. The dark and dramatic 34-second trailer features, among other things, Lady Gaga in black latex covered in egg yolks and a shot of tiny latex men climbing on a torso san clothing, and it ends with the fragrances name and picture.

Lady Gaga’s print fragrance campaign also featured a masked Lady Gaga reclining and holding the fragrance bottle in her outstretched hand. She posed naked except for tiny men who strategically scale her body. The tag line: The First Ever Black Eau de Parfum. Earlier this month, details of the scent, which is built around three main accords: dark, sensual and light, were released. The dark accord was inspired by Belladonna.

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